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《国际食物和农商管理评论》2020年第1期

IFAMR编辑部 2022-12-31

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International Food and Agribusiness Management Review

Vol. 23, No. 1, 2020

本期目录


Research Article

  • Can China’s food production capability meet her peak food demand in the future?

    Based on food demand and production capability prediction till the year 2050

    Du Yuneng, Xu Youliang, Zhang Leiyong, Song Shufang

  • Should traders be blamed for soaring food prices in Ethiopia? Evidence from wholesale maize markets

    Mesay Yami, Ferdi Meyer, Rashid Hassan

  • Board gender diversity and firm performance: evidence from the Russian agri-food industry

    Alisher Tleubayev, Ihtiyor Bobojonov, Taras Gagalyuk, Thomas Glauben

  • The role of multinational corporations in local dairy value chain development: case of Friesland Campina WAMCO (FCW) in Nigeria

    Ogbuagu Ekumankama, Abel Ezeoha, Chibuike Uche

  • Dynamic impacts of farm-level technology adoption on the Brazilian dairy supply chain

    Andre Rozemberg Peixoto Simões, Charles Frederick Nicholson, Andrew M. Novakovic, Roberto Max Protil

  • Consumer segmentation in the German meat market: purchasing habits

    Wiebke Pirsich, Katharina Wellner, Ludwig Theuvsen, Ramona Weinrich

  • Diversification through ‘fun in the farm’: analyzing structural factors affecting agritourism in Tennessee

    Aditya R. Khanal, Ummey Honey, Omobolaji Omobitan

  • Sustainable rice farming systems: farmer attribute and land ecosystem perspectives

    Bo Hou, Eugene Burgos Mutuc, Linhai Wu, Hsiu-Yu Lee, Kun-Hwa Lu

Case Study

  • Sojagnon: shaping the Beninese soy system to meet the challenges of an emerging market

    Mênouwesso Harold Hounhouigan, Ken M.G. Kounouewa, Connetie Ayesiga, Paul T.M. Ingenbleek

  • Adoption of e-commerce by the agri-food sector in China: the case of Minyu e-commerce company

    Xiaoshan Yang, Xiaowei Chen, Yan Jiang, Fu Jia



本期摘要


Research Article


01

Can China’s food production capability meet her peak food demand in the future? 

Based on food demand and production capability prediction till the year 2050

Du Yuneng, Xu Youliang, Zhang Leiyong, Song Shufang

23 (1): 1-17

Abstract:

With the increase of food demand in China and the growth of world population, whether China can meet her peak food demand in the future or not has become an issue worth study. By consolidating relevant factors of food demand in China, the peak food demand is predicted to occur in 2036, and the peak food demand amount is predicted at 758.17 million tons by factor and synthetical analysis. Through factor consolidation and scenario test, the following policy implications have been unearthed: China’s food production capability is crucial to maintain her future food security; improving the gain yield is the key method; monitoring China’s population change and formulating appropriate population policies are important; reducing food waste, curbing unreasonable consumption and promoting healthy and green diet are needed; construction of high standard farmland will be significant in maintaining the food security; and excessive stored food should be de-stocked in a timely manner.

Keywords: 

food supply, food demand, food production capability, China

02

Should traders be blamed for soaring food prices in Ethiopia? Evidence from wholesale maize markets

Mesay Yami, Ferdi Meyer, Rashid Hassan

23 (1): 19-33

Abstract:

The prevalence of imperfect price transmission in the agricultural food markets continues to be an important policy concern for most countries in Africa. Motivated by the coexistence of soaring food prices and high domestic food production, this article investigates the performance of wholesale white maize markets in Ethiopia during the post-agricultural market liberalization period. The presence of price manipulation in the grain market structure has important welfare implications as it impedes the full transmission of price reductions and increases among marketing intermediaries. Results indicate that regional maize markets adjusted more quickly to price decreases than price increases to the central Addis Ababa wholesale maize market prices, suggesting the absence of positive asymmetric price transmission. Our findings are in contrast with existing studies conducted in southern, western and eastern Africa major food commodity markets.

Keywords: 

asymmetry, cointegration, food prices, maize, smallholder

03

Board gender diversity and firm performance: evidence from the Russian agri-food industry

Alisher Tleubayev, Ihtiyor Bobojonov, Taras Gagalyuk, Thomas Glauben

23 (1): 35-53

Abstract:

This study provides pioneering empirical evidence on board gender diversity and firm performance relationship for the case of large-scale agri-food companies in Russia. While Russia plays an important role in the global food security, its domestic agri-food production is heavily dependent on large scale producers. Our findings suggest a strong positive link between the percentage of female directors in boardrooms and firm performance. Moreover, in line with critical mass theory, boards with three or more female directors have greater impact on firm performance compared to boards with two or less female directors. Further analysis shows that the presence of female directors in the company has a positive impact on firm performance, mainly due to their executive, rather than monitoring effects. The paper shed light on gender diversity of Russian corporate boardrooms and provides empirical recommendations for policymakers as well as corporate executives in Russia.

Keywords: 

corporate governance, board of directors, gender diversity, firm performance, Russia

04

The role of multinational corporations in local dairy value chain development: case of Friesland Campina WAMCO (FCW) in Nigeria

Ogbuagu Ekumankama, Abel Ezeoha, Chibuike Uche

23 (1): 55-69

Abstract:

Nigeria is arguably the largest importer of dairy products in Africa. Available statistics shows that up to 98% of the total dairy products consumed in the country are imported; and that about 75% of the entire dairy market is controlled by FrieslandCampina WAMCO (FCW). The purpose of this study is to examine the basis for the prevailing import orientation in the dairy industry since 1973. Is the orientation traceable to operations of multinational companies or the institutional and governance challenges in the country? Using triangulated data collected from FCW official reports and other relevant sources, and a content analytical technique, the study finds that the problem in the industry is multifaceted. Central to the challenges are persistent institutional and infrastructural defects, as well as faulty integration designs adopted by FCW. Based on this, the paper recommends that reversing the current trend requires government’s policies that dis-incentivizes importation. However, such policies can work only when the right atmosphere for cattle farming and local dairy production is put in place.

Keywords: 

FrieslandCampina, MNCs, dairy industry, local value chain, integration, government policies, Nigeria

05

Dynamic impacts of farm-level technology adoption on the Brazilian dairy supply chain

Andre Rozemberg Peixoto Simões, Charles Frederick Nicholson, Andrew M. Novakovic, Roberto Max Protil

23 (1): 71-84

Abstract:

Agricultural technology adoption that increases individual firm productivity is generally assumed to improve competitiveness and profitability. However, technology that is adopted by many firms in an industry can shift the basic supply relationship, increasing total production while lowering farm prices. While generally beneficial to consumers, this result can reduce (or completely offset) benefits for farmers, especially late or non-adopters. Our objective is to assess the market dynamics of alternative assumptions about exogenous productivity-enhancing technology adoption by Brazilian dairy farms. Of particular interest is the distributional impact on farm incomes and on the proportion of milk production for different farm size classes. To achieve this objective, we developed an empirical System Dynamics model that evaluates market and farm profitability impacts from 2006 to 2016. We simulated six counterfactual scenarios comprising three rates of adoption (slow, medium and fast) by two farm size categories (small and large). Technology adoption impact differs in the short- and long-term and depending on the assumed rates and farm sizes. Non-adopters of technology can experience lower incomes and a smaller production and income shares when other farms adopt. The underlying causal structure of farm profitability and the herd management decisions suffices to explain the potential market exclusion of non-adopting farms (especially small-scale farms) when others adopt.

Keywords: 

dairy, system dynamics, technology adoption, Brazil, milk supply

06

Consumer segmentation in the German meat market: purchasing habits

Wiebke Pirsich, Katharina Wellner, Ludwig Theuvsen, Ramona Weinrich

23 (1): 85-103

Abstract:

Only considering consumers’ store format choice seldom provides sufficient information on their choice of the actual point of purchase for meat: self-service counter or service counter. For retailers, however, it is of crucial importance to know how meat shoppers differ in their store format choice, preferred type of meat packaging and how these differences can be explained. This paper investigates how attitudes and sociodemographics influence consumer segmentation regarding store format choice and preferred meat packaging type in the German meat market. 667 consumers were segmented based on their purchasing frequency, store format choice, and preferred type of meat packaging using cluster analysis. Then, an exploratory factor analysis examined attitudinal factors. Finally, the factors and respondents’ sociodemographics were regressed onto the consumer clusters using multinomial logistic regression. The application of appropriately adapted marketing strategies can help increase patronage in the segments.

Keywords: 

consumer segmentation, store format choice, meat packaging, consumer attitudes, multinomial logistic regression

07

Diversification through ‘fun in the farm’: analyzing structural factors affecting agritourism in Tennessee

Aditya R. Khanal, Ummey Honey, Omobolaji Omobitan

23 (1): 105-120

Abstract:

With recent development, agritourism – visiting a working agricultural setting such as farm and ranch for leisure, recreation, or educational purposes – is gaining popularity in the US. Agritourism can be considered as a viable alternative agricultural enterprise to enhance income and sustainability of farms. This study maps agritourism locations and analyzes the structural factors affecting agritourism location and establishments. Using zip-code level location information, county-level data from Tennessee and spatial regression models, we found significant effects of rural factors, demographics, and educational-, economic-, and cultural- capital factors and their interactions on the location and establishment of agritourism farms. The counties lagging behind in agritourism can focus on educational and capital related factors to enable farms to participate in agritourism activities. Rural areas can capitalize the recreational and natural aspects of agriculture complementing it with agritourism activities. Additionally, our significant spatial terms and tests suggest for the need to test and account for potential spatial effects on studies focused on structural factors and location decision models.

Keywords: 

agritourism, structural factors, spatial models, location, fun in the farm, diversification, recreational

08

Sustainable rice farming systems: farmer attribute and land ecosystem perspectives

Bo Hou, Eugene Burgos Mutuc, Linhai Wu, Hsiu-Yu Lee, Kun-Hwa Lu

23 (1): 121-141

Abstract:

This study assesses the sustainability of rice farming through the perspectives of farmer attributes and land ecosystem – sub-categorized as the socio-economic profile of farmers, resources, constraints, investments, and its economic contribution to the economic pursuits of families of farmers. It also proposes a program which can improve rice production in Bulacan, Philippines, and similar contexts. This study discusses the identified rice farming constraints such as inadequate capital, high cost of labor, inadequate supply of farm inputs, poor marketing outlet, high cost of pesticides, high cost of fertilizer, issues on land tenure system, ignorance on the existing rice farming programs of the government, poor storage facilities, high cost of transportation, pests and diseases, and climate change. The contributions of rice farming to the economic pursuits of families of farmers are analyzed in terms of their gross profit, savings, and family living expenditures such as food, clothing, recreation, personal item, health care, education, utilities, transportation, dwelling maintenance, and appliances/furniture. Lastly, the suggestions for sustainable and human health facilitating rice farming in developing countries are discussed.

Keywords: 

farmer socio-economic attributes, agribusiness, rice farming, Philippines



Case Study


09

Sojagnon: shaping the Beninese soy system to meet the challenges of an emerging market

Mênouwesso Harold Hounhouigan, Ken M.G. Kounouewa, Connetie Ayesiga, Paul T.M. Ingenbleek

23 (1): 143-156

Abstract:

Soybean value chains are an important means to supply the growing demand for protein in Africa and a source of income for farmers and processors. In Benin, the functioning of chains is however hindered by heterogeneous quality levels, the entrance of foreign traders, and a lack of support from the government and macro-level organizations. The local nongovernmental organization Sojagnon (the association of development of soybeans in Benin) has the mission to reorganize the Beninese soy system. It worked among others on the improvement of seed quality, the professionalization of farmers and processors, the development of a soybean value chain. In this case study, Patrice Sèwadé, Sojagnon’s chairman reflects on the interventions of the past years and wonders what the next actions should be. The case highlights the role of local entrepreneurs and organizations in the rapid transformation of the African agri-food environment.

Keywords: 

value chain, marketing system, soybean, processors, traders

10

Adoption of e-commerce by the agri-food sector in China: the case of Minyu e-commerce company

Xiaoshan Yang, Xiaowei Chen, Yan Jiang, Fu Jia

23 (1): 157-171

Abstract:

In recent years, increasing numbers of smallholders in developing countries such as China have begun to sell agricultural products directly to consumers via online shops using a third-party trade platform. It is increasingly clear that e-commerce has become a new and effective way to help smallholders gain access to the market. The investigation of agricultural e-commerce practices has a significant role in helping to understand the development of the agri-food sector in China. This teaching case provides an example of adopting e-commerce in the interaction and trading activities between participants in the food sector through a typical agricultural products e-commerce company in China, Minyu E-commerce. Particularly, the case analyzes the business model evolution through the ecosystem life cycle at the company. This case can be used to teach graduate/postgraduate students in agricultural business, MBA and executive programmes about the agri-food e-commerce business model.

Keywords: 

agricultural, food sector, e-commerce, China, business model, teaching case

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